Civil - Transportation, Civil - Water / Wastewater, Civil Engineering
4 Year Degree
Over the last few years, this respected 87 year-old firm has charted a new future. Today, a new focused and committed leadership team, an experienced and disciplined Board of Directors, and a team of engaged shareholders share a clear vision for the firm’s future. Built on a dedication to Higher Relationships, with each other and with our clients and partners, the firm has experienced a renaissance of strong growth and sustained profitability.
One of the firm’s key strategies is a commitment to a firm-wide culture of marketing built on developing lasting relationships with our clients as well as a rigorous and disciplined adherence to proven principals and processes. Creating this cultural awareness that “marketing is a part of everyone’s job” requires a commitment to marketing at every level, starting with the Executive Leadership Team. Wilson & Company is now looking for a Chief Marketing Officer to lead the Wilson & Company marketing, business development, corporate communications, and creative services efforts. The specific location is to be determined. Candidates from multiple locations are encouraged to apply.
The CMO will report to the CEO as a member of the Executive Leadership Team. The person we are looking for will bring a knowledge of the best marketing practices of the A/E/C community, a disciplined approach, a competitive drive and a clear vision to lead a talented team focused on “winning work”. We are looking for a leader with the combination of drive and humility that will bring out the best in our staff.
Essential Job Functions:
Develop marketing strategies and serve as primary strategy advisor to the principals
Contribute to and participate in key decisions affecting the firm’s marketing strategy
Maintain an aligned “One Company” collaborative approach to marketing and business development efforts
Increase new/added sales and the firm-wide “hit rate”
Develop and implement strategies to expand existing markets and enter new markets
Develop comprehensive annual marketing plans, including targets and metrics, based on strategic planning by principals
Ensure alignment of client and project capture plans with corporate strategies
Work with other members of management and marketing/business development teams to achieve firm-wide goals
Maximize marketing effectiveness and efficiency by gathering and disseminating best practices throughout the organization
Monitor and control firm-wide marketing activities, expenses, results, and other metrics; perform assessments on business acquisition performance and effectiveness,
Perform benchmarking in designated markets, including competition, strategic intelligence, and market and industry trends
Evaluate results of marketing operation, including performance of peers in marketing functions
Assure that go/no-go decision processes are being implemented that assess each potential pursuit in regard to its ability to meet the firm’s strategic positioning and goals
Oversee the management of the firm’s brand and reputation
Oversee corporate communications and public relations across all channels and manages crisis communication when/if necessary
Foster a professional atmosphere charged with enthusiasm and energy for the firm’s goals and mission
Work with the HR team to oversee the recruitment and selection of key marketing, business development, corporate communications and creative services leaders
Direct the efforts of key senior staff including the managers of the firm’s Corporate Communications and Creative Services Team
Supervise the marketing support and business development staff in all offices
Support the growth of individuals involved in business acquisition through mentoring and coaching
Take a lead role in goal setting, performance measurement, and compensation, rewards and recognition for direct reports and key staff within his or her functional groups
Plan, organize, and direct activities of the marketing, business development, corporate communications and creative services teams
Thorough understanding of A/E/C industry with a minimum of 15 years of relevant experience
Demonstrated track record for leading teams to industry leading performance in marketing and sales success
Comprehensive and broad knowledge of best practices in communication, public relations, community relations, marketing, and branding
Professional demeanor and ability to interact within all levels of an organization, both within and outside the firm
Excellent leadership, managerial and mentoring/teaching skills
Ability to inspire staff through effective motivation and team building
Ability to effectively provide open and effective communication with all stakeholders at the appropriate levels
Excellent collaboration and relationship-building skills
Proven track record for business acquisition and marketing excellence
Highly organized and able to follow through in a consistent manner
Proven ability to close deals
Persistent and influential interpersonal style
Participation and involvement in high-profile positions within professional and community organizations
Bachelor’s Degree in technical or marketing field; Master’s Degree preferred
CPSM Certification preferred
Please note that Wilson & Company is not currently sponsoring applicants for work visas
Internal Number: 8000-19-006.1
About Wilson & Company, Inc., Engineers & Architects
Wilson & Company has a rich history in planning and design, and the right candidate will become part of our bright future. We provide multidisciplinary engineering, architecture, surveying, mapping, environmental, and planning services, and employ staff throughout 16 offices in 10 states. The firm was founded in 1932 and provides services to a diverse client base including railroads; municipal, state, and federal agencies; energy, industrial, and commercial companies; and private developers.
The cornerstone of our success is Higher Relationships, standards in Discipline, Intensity, Collaboration, Shared Ownership, and Solutions. Discipline is doing it right, with attention to details without exception. Intensity is doing what it takes to meet and exceed expectations. Collaboration is working together and bringing out the best in each other. Shared Ownership means we adopt the goals of others as our own. Finally, Solutions are achieved in a win-win environment. We value this commitment to Higher Relationships with our employees, clients, and the communities where we live and work. And for you, our culture intends to help you achieve personal and professional success. Come grow w...ith us!
We are proud to be an EEO/AA employer M/F/D/V. We maintain a drug-free workplace and perform pre-employment background checks.